EU Regulation

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On 13 March 2024, the European Parliament and the Council adopted Regulation (EU) 2024/900 on the transparency and targeting of political advertising (the Regulation). The Regulation is now in force, however, the majority of its provisions will not take effect until October 2025.

This article aims to provide a summary of the key provisions of the Regulation under the following headings:

  1. Scope of the Regulation
  2. Transparency and due diligence obligations 
  3. Targeting and ad delivery of online political advertising
  4. Supervision and enforcement
  1. Scope of the Regulation

The Regulation is intended to provide harmonised rules on transparency and related due diligence…

Continue Reading Political Advertising Regulation

On 27 November, the final text of the EU’s Data Act (the Act) was formally approved by the European Parliament and the European Council. 

It will enter into force 20 days after its publication in the EU’s official journal, which is expected in the coming days. However, the majority of its provisions will only apply 20 months after it enters into force.

Scope of the Act

The Act, which takes the form of a directly applicable EU regulation, has three central focuses:

  1. remove obstacles to the process of switching between providers of “data processing services”  and the
… Continue Reading Final text of the EU’s Data Act approved